**Update as of July 2013** Please call 800-528-4637, x72655 to be removed from the the LA Times Local Values mailing list.
I have just recently moved back to California so I am experiencing the joy of stopping junk mail all over again! Because I am now in a different state I am also coming across mailers I have not seen before. The latest item to hit the mailbox is the Los Angeles Times Local Values.
This little gem is delivered every Friday, and according to the LA Times Media Kit website, it is distributed to 95% of households in the LA market or about 4.4 million homes. It is also described as a 4 page wrap with display ads and included inserts.
In order to stop the Local Values delivery, you will need to call 626-472-5242. This is a recorded line where you are asked to either have your named added or removed from the mailing list along with the address and zip code. Make sure you let them know you want to be removed from receiving the Local Values flyer.
The recording also states it takes about 2 weeks for it to work its way through production. I’m not sure if that means 2 weeks for the address to be removed or 2 weeks to stop receiving the flyers. My assumption is the latter, but I will provide an update as soon as I know!